Annabelle is an award-winning Account Director and Senior Project Manager with 11+ years industry expertise. She’s orchestrated numerous multi-channel, high-profile campaigns with celebrity talent, amassing millions of views worldwide. She ventured into the exciting world of consulting and freelancing after extensive experience with magazines, agencies and social publishers.

As a member of the queer community and someone who is neurodiverse, Annabelle is passionate about purpose-led campaigns and collaborating with businesses that prioritise and champion strong DE&I policies and she is a dedicated advocate for mental health and wellbeing in the workplace.

Annabelle played a pivotal role in co-founding LADbible Group's inaugural LGBTQ+ group and spearheaded their internal Life at LAD programme, enhancing company culture through initiatives such as guest speaker lectures, informative materials, and charity fundraisers spanning mental health, LGBTQ+ issues, and Black History Month. Additionally, Annabelle was recruited by GAY TIMES to assist in the execution of their internal employee program, GT&Me.

CLIENTS

Selected Brands: Google, Disney+, Meta, Twitter, Amazon Prime, Mars, Coca-Cola, PepsiCo, Hinge, Calvin Klein, Jean Paul Gaultier, Levi's, Depop, Converse, Crown Estate, Channel 4, Greenpeace, Climate Emergency Collaboration Group, WRAP/Recycle Now, Activision, Ubisoft, EE, Penguin, Unilever, WG&S, Johnnie Walker, Innocent, Uber Eats, Gorillas, DFT, DEFRA, Kia, Audi, Klarna

Publishers: GAY TIMES, Spindle Magazine, LADbible, UNILAD, UNILAD Adventure, Tyla, GAMINGbible, SPORTbible

Agencies: The Digital Fairy, Don’t Panic, FRUKT, Oliver, Lively

AWARDS + NOMINATIONS

2023

  • European Video Awards: EE Hope United

  • Sponsorship Awards: Voltarol x Channel 4 (x2)

2022

  • Digiday Content Marketing Awards: Disney+

  • The Drum: Voltarol x Channel 4

  • Sponsorship Awards: Voltarol x Channel 4 (x2) & Nicorette (x2)

  • OTC Marketing: Voltarol x Channel 4

PRESS